Social media
Basic information on social media and accessibility.
Tips Anchor link
Text Anchor link
- Use plain language
- Don't use all-caps
- Include descriptive text before links (example: "Read the help page for more info: [LINK]"
Hashtags Anchor link
- Use camel case for hashtags (example: #WebAccessibility)
Images Anchor link
- Avoid images of text
- Add alt text to all images
- Use static images instead of animated GIFs
- Make sure images have strong color contrast
Video Anchor link
- Add captions and transcripts
- Review any auto-generated text
Emojis Anchor link
- Use words instead of emojis to describe things
- Do not overuse emojis
- Add emojis at the end of messages
Hashtags Anchor link
Remember that it is easier to read and for assistive technolgy to pronounce if hashtags are written in #CamelCaseLetters. Each unique word in a hashtag should start with a capital letter.
Common accessibility-related hashtags:
- #accessibility
- #a11y
- #axschat
- #GAAD (during Global Accessibility Awareness Day)
Resources Anchor link
General Anchor link
- Improving the Accessibility of Social Media in Government (Digital.gov)
- Planning, creating and publishing accessible social media campaigns
- Accessible Social
Twitter Anchor link
- How to make images accessible for people (Twitter)
- Learning to make Twitter content more accessible (Canadian Digital Service)
- Twitter Accessibility on Twitter